Meeting Architect Podcast

The role of a meeting planner has evolved over the last decade. There are reasons why it continues to make the Top Ten Most Stressful Job list each year: because it has a complex set of skills and responsibilities.

This podcast is for those in the business events industry.

Whether you are planning a meeting, conference, convention or corporate retreat, the base of each business event requires a strong foundation. As a meeting architect, today’s planner is required to be knowledgeable in an ever-evolving industry.

Each week we will discuss the challenges, lessons learned, successes and how we build the very best experiences.

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Meeting Architect Podcast
Meeting Architect Podcast

Listen to the latest Podcasts:

Welcome to the Meeting Architect Podcast
Episode 2: Ross Meredith, General manager, Westin Ottawa

Brenda and Ross discuss how Ross got his start in the hospitality industry, the skills he developed along the way and what he sees coming in the future. Rosss also shares great insight on the three stakeholders that makes up the conference partnership and how important it is to have a balance for all parties to equally share returns and contributions. 

Episode 3: Desmond Lomas, Global Sales Director, The Howes Group

Brenda and Desmond discuss his experience as the Director of Sales and Marketing at one of Ottawa’s leading downtown meeting and business travel hotels and how he applies that experience to now being an advocate for his clients. They also discuss important current trends in the meeting and conference industry and what he sees coming up in the future.  

Episode 4: Jeanna André-Murdie, Global Sales Director, The Howes Group

On this episode Brenda is joined by Jeanna André-Murdie, Global Sales Director for The Howes Group. Jeanna shares her strategy for negotiating concessions for her clients and adding value to their programs. Brenda and Jeanna also discuss important current trends in the meeting and conference industry and what he sees coming up in the future.    

Episode 5: Shaddy Shibley, Director of Sales, Westin Ottawa

On this episode Brenda is joined by Shaddy Shibley, Director of Sales, Westin Ottawa. Shaddy shares how his father inspired his choice of pursuing a career in hospitality and his movement into various spaces of the industry. Shaddy also shares a valuable tool he calls his Rates, Dates and Space formula. 

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