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As the holiday season approaches, the busy fall conference season gently comes to a close for a few weeks.  It gives us all time to sort, file, delete and plan ahead.  Each new year brings with it the potential for unlimited possibilities.  It is an exciting time!

The last quarter of the year typically has everyone going ‘full tilt’ since the Tuesday after the Labour Day weekend. There is a lot of external and internal pressure to finish the year strong. By the time we sit down to our holiday meal, we can certainly feel that we’ve earned it. Thank goodness for the couple of weeks between the holidays to ‘renew and rejuvenate’.  (To use the R&R words from a hotel brand that starts with the letter W!)

The busy spring conference season of April – June is a match to the peak fall conference season of September – November. The ‘shoulders’ which have in the past been areas to find value have become harder to find.  It is so dependent on the destination and the time of year.  There seems to be more regional events being hosted during these down times which is creating increased compression.

Historically the first two weeks of January are quieter times in the meetings world, while the trend now has been that the industry itself hosts educational events during the ‘off season’.  To start off 2015, Chicago will host PCMA in January; Tete-a-tete is in Ottawa at the end of January; Ignite in late spring; summer in Toronto has Incentive Works; the Canadian PCMA conference will be in Toronto later in the year and EIBTM rounds out the year in late November in beautiful Barcelona.  Who can resist an amazing keynote speaker?  Learning and coming away from an event with applicable new ideas to implement, is rocket fuel to me!

What opportunities are you creating for yourself this year?  If you hear of an amazing learning event, not to be missed – let us know! We here at The Howes Group all have a bad case of #FOMO (Fear Of Missing Out).  We will certainly cheer loudly when someone invents the replicating machine so we can be in two places at once.

From everyone at The Howes Group, we wish you a wonderful holiday season and an amazing new year filled with many ‘windows of opportunity’!

Timely yours,
Brenda

PS.  MPI WEC is in San Francisco; CSAE will be in Calgary in October; IMEX is in Las Vegas in October…

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